Sustainability practices are essential to maintain a healthy planet and healthy people. When it comes to environmentally sustainable craft beer practices, it’s more about doing the right thing when no one is watching.
There is no need for a big, bold sign telling customers the practices you believe in; it’s about building the trust behind the company’s face and sticking to it. As of late, the craft beer industry has found a way to intermix its standards with a sustainable, socially responsible approach. Yes, folks, drinking beer is good for the environment now, and here are several reasons why.
1. Craft brewers source locally.
Local craft brewers care about their communities, which is why they choose to source locally. To create a one-of-a-kind brew, they show their support to the locals by sourcing fresh, local ingredients like hops and seasonal fruits. This practice reduces the number of trucks on the road. What does this mean? If there isn’t a demand for transporting base ingredients from coast to coast, the product will be fresher and lighten the overall carbon footprint.
Buying locally also differentiates large breweries and craft brewers, with the latter having a smaller carbon footprint. Since local craft beer companies often buy locally and use less fuel on the trip from the farm to the brewery, they can be better for the environment. A local brewery can offset a pound of carbon emission for every pint of brew they sell.
2. Craft brewers sell locally.
You wouldn’t think an independent, locally-owned brewery would impact the economy of their community, but these breweries often sell exclusively within their geographic area. In this way, they can continue to support nearby suppliers without worrying about getting left behind in an increasingly global market.
Like sourcing, local distribution means the transportation footprint is smaller. Since local companies can reuse bottles without having to ship them back and forth across town, this results in fewer fossil fuels used, which also equates to lower carbon emissions.
3. Craft brewers connect with their communities.
A small, independent brewery often produces beer that is reflective of their community culture. These companies tend to have a stronger connection with their communities and are often involved in local causes.
A craft brewery is a perfect place to learn about sustainability and responsible consumption. They offer various creative beverages and have green initiatives that promote environmental awareness and support local economic vitality.
4. Craft beer producers manage their waste effectively.
Many craft brewery owners know that the beer industry hinges on maintaining a healthy environment. Clean ingredients and water can be critical to the acceptance of their final products.
A new trend in the craft beer industry is emerging and it involves brewers teaming up with other businesses to reduce their carbon footprint. For instance, some are partnering with local farmers to dispose of grain waste in eco-friendly ways. Waste from beer production is generally sent off to a landfill or used as animal feed but some craft brewers are now experimenting with spent grains as a fuel source.
And suppose you, as a consumer, enjoy beverages from a local brewery that is mindful of the environment. In that case, you’re supporting a business that’s consciously making a difference and, in a way, you may feel that you’re helping too.
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